INSPIRED IMPACT is an ongoing blog series that gives voice to purpose-driven brands and passionate business leaders and entrepreneurs who are making an impact in their communities and industries.
Lauren Shrensky is the Founder/Owner of Nutritious U/Bravo Bars. Follow her on LinkedIn, Twitter, Facebook and Instagram and learn more about Bravo Bars at www.bravobars.com.
I am the visionary behind Bravo Bars™ – the “Optimal Snack” – which are all-natural soft-baked cookie bars providing real nutritional benefits to help your body run – and recover – at top form. Offering both the health benefits of raw foods, and a more balanced ratio of protein, fat, and carbs than traditional energy bars, Bravo Bars are all natural, non-GMO wheat-, soy-, and gluten-free, and taste great. Ideal for Paleo, vegan, and nutritionally sensitive eaters, Bravo Bars fuel your body and feed your soul, with smart snacks so you can live life on your terms, with a ‘sweet high five.’
WHY DO YOU DO IT?
To change people’s perspective of nutrition and make it easy to live well.
WHAT IMPACT ARE YOU MAKING?
Once we change people’s perspectives on nutrition, we should be able to live in a world where people love themselves inside and out.
WHAT (OR WHO) INSPIRES YOU TO MAKE THIS IMPACT?
I have been inspired by my journey in the health and fitness world. Growing up as an athlete and living a healthy lifestyle, I understand the challenge it takes to stay healthy in this fast paced society we live in. Everyone is rushing around with little time to eat which makes the choice to eat healthy that much harder- especially since there aren’t that many healthy fast food restaurants. I want kids to start making the right choices now, so they can always live a healthy lifestyle and we can lessen the amount of obesity in the world.
WHAT IS (OR HAS BEEN) YOUR GREATEST CHALLENGE?
The food industry is a tough business. There are many competitors and you have to find your niche. Sales and getting into the larger stores have been a challenge for us but hopefully we will be there soon.
WHAT WORDS OF ADVICE DO YOU HAVE FOR OTHER LEADERS WHO ARE LOOKING TO MAKE AN IMPACT?
Start small and don’t grow to big too fast. It takes a lot to start a business and learn all the ins and out of an industry. You will fail many times, but don’t give up if you truly believe in your impact.
HOW CAN OTHERS SUPPORT YOU OR YOUR CAUSE?
Buy Bravo Bars at bravobars.com! We could use help with sales and getting the stores to pick us up. We would love people to ask about Bravo Bars at their local stores. You can buy Bravo Bars on Amazon.com too!