Do you need to drive awareness? Better engage with the community? Increase trust and credibility? Tell your story in ways that inspire and incite action?
We can help.
Some of our clients have specific, defined needs and some may not have a strategic communications plan yet when we start working together. We can help with any project, no matter the starting place.
We listen to your business challenges and develop communications strategies to achieve your goals. Whether you’re looking for a communications plan and roadmap that you can take and run with, a team to execute the plan, or even someone to guide and coach you through working the plan, we’ve got you covered.
Our capabilities include strategic planning, messaging, media and influencer relations, expert positioning, owned media storytelling, and community relations. We help you connect with your key audiences and identify, articulate, and share stories that will engage your stakeholders and set you apart from the competition.
At the end of the day, our job is to help you do yours better. Because when you do well, the world benefits. We want a world where our thoughts, conversations, and social media feeds are predominantly filled with good news and stories of hope and inspiration as opposed to negativity, fear, and anger. We believe in what our clients do and it’s our privilege to spread the word and celebrate the positive impact they’re making. Let us help share your stories, too.
What We Do
Strategy + Planning
We’ll define your messaging and craft a strategic communications plan to take your marketing efforts to the next level. Your goals are our goals. Let’s make a plan to inspire and engage both existing stakeholders and new audiences.
- Communications audits
- Message development
- Strategic communications planning
- Crisis communications planning
Media + Influencer Relations
We’ll identify your stories worth telling, craft the message, and create opportunities to have those stories told through the media and influencers. We want the world to know who is working to improve it.
- Media + influencer outreach
- Corporate announcements
- Store openings
- Product/service launches
- Publicity events
- Media tours + events
- Media training
We’ll find ways to share your expertise, build trust, and establish your credibility as a go-to subject matter expert and influencer in your community and industry. You are a change maker, let’s share your good ideas with the world.
- Article writing + placement
- Speaking engagements
- Award submissions
We’ll help you foster mutually beneficial partnerships, execute public awareness and education campaigns, and become an influential and sought-after organization in the community. We live by the motto that a rising tide lifts all ships.
- Strategic partnerships
- Public awareness + education campaigns
- Stakeholder engagement initiatives
- Cause marketing campaigns
Owned Media Storytelling
You have a blog, social media channels, newsletter and other communications channels through which to tell your story. What you don’t have is a strategy or time to consistently create meaningful content to tell your stories and engage your stakeholders. We can help achieve your goals with a detailed strategy and intelligent, impactful content created in your voice.
- Content strategy + editorial calendars
- Social media posts
- Case studies
- Customer testimonials/storytelling
- Annual reports
- Newsletter articles/content
- Marketing + sales collateral
- Website copy
We provide monthly work sessions and on-call support for those who need help making their communications efforts more efficient and effective. We’ll set goals, share best practices, offer advice and expertise, and work through actionable steps to get the word out about the work you’re doing to help people and our planet thrive.
- Goal setting
- Action plans
- Best practices
"The time we've spent working with Orapin has been a phenomenal learning and growth experience for my company. I'm incredibly proud to have them on my side and excited to continue to work with them moving forward."
"Orapin has become a vital part of our PR team. They creatively strategize with us and align our goals for growth with a focused PR plan that has helped us tell our story. Their expertise and results-driven approach have been invaluable."
"Working with Rhiannon has been critical in helping our very unique organization become less of Denver's best kept secret! She helped us conceptualize the structure of our new website, draft our partner profile questionnaire, and consulted on the script for our promo video. She is currently working on our owned strategy content, including our blog structure and content, our internal communications and our newsletter. We are grateful for Rhiannon's steadiness, professionalism, and personalized service, as it is mixed with genuine concern and care for SVP and our impact in the community."
Maggie Lea, SVP Denver